Far Bank Enterprises, Inc., the parent company of Sage Fly Fishing, Redington, and RIO Products, recently announced their acquisition of Fly Water Travel, a travel company specializing in arranging trips to the world’s finest fishing destinations based in Ashland, Oregon.
The Far Bank umbrella includes both Sage and Redington brand fly fishing rods. Founded on Bainbridge in 1980 by renowned rod designer Don Green, Sage is an island institution in every sense. It is both one of the largest private employers on Bainbridge, with more than 175 workers, and one of the largest manufacturers here of any kind. The company’s rods are well-known in the fishing world, both for their reassuring warranty and their quality and durability, passing through a strict in-house approval system before being shipped out to eager anglers all over the world.
The acquisition of Fly Water Travel, Far Bank CEO Larry Barrett said, expands the company’s portfolio to create a full service, all inclusive experience for anglers and outdoor enthusiasts.
“We are thrilled to welcome Fly Water Travel to the Far Bank family,” Barrett said. “We have admired Fly Water Travel for many years, and have great respect for the team’s focus on high-quality customer service and industry-leading expertise.”
In the end, Barrett said, it was a good development for all involved — especially fly fishers.
“Customers are the center of everything we do,” Barrett said. “Fly Water Travel perfectly complements our portfolio of brands, and we’re now positioned to be even more customer-focused, providing an enhanced experience at every touch-point during a fly fishing adventure. We love fly fishing, and we’re excited to share that love with even more people.”
Far Bank Enterprises, Inc. is a holding company that has as its subsidiaries Sage Fly Fishing, Redington, and RIO Products. Through those brands, Far Bank manufactures and sells fly fishing rods, reels, waders, fly lines, leaders, tippet material and apparel.
Far Bank is owned by the Joshua Green Corporation, an investment firm based in Seattle.